Four Secrets for Turning Insight into Execution

We’ve all experienced that “eureka” moment during a presentation or deep discussion with colleagues – where nifty slideshow visuals or a sketch on the back of a napkin help us see how to take our business to the next level. However, we’ve also experienced how easily these insights can fade once the presentation or meeting is over. Why is that? And what can we do about it?

In “The Neuroscience of Leadership,” published by strategy + business, David Rock and Jeffrey Schwartz explain that an engaging experience (like a presentation or off-site meeting) is a great way to generate new insights and new connections in the brain. But to turn these new connections into repeatable action, they need to be reactivated again and again, until neural pathways become embedded in everyday thinking and decision making.

In this post on strategy + business, Four Secrets for Turning Insight Into Execution, I’ve shared four essential practices to help your team turn “eureka” moments into repeatable action, including real-time documentation, personal commitment management, asking strategic questions, and tracking other people’s deadlines (without micro-managing).

See what you think!


All the best,

Elizabeth Doty