Want to Change Corporate Culture? Focus on Actions.

To shape a positive culture, many leaders focus on articulating their organization’s mission and values — the why and the how they hope will inspire their teams to deliver. Unfortunately, almost every company has a values statement, and posted values show no significant correlation with business outcomes.

However, research shows that companies that live their values in practice achieve higher productivity, higher profitability, and an increased ability to attract talent compared to those that do not.

So, how do we get from “values on the wall” to “values in action”? In this post on Strategy + Business, Want to Change Corporate Culture? Focus on Actions, I provide four lessons that can help as you integrate values into action.

Tell me what you think!

All the best,

Elizabeth Doty